Best App Analytics tool for 2020

You cannot measure what you don’t monitor. Additionally, whatever is not observed cannot grow. The same principle applies to your mobile applications.
This article is for you if;

1.You’re an app developer. And you’re looking to scale your App installs on Google Play faster and smarter.

2. You already have one or more App (s) on the play store. But you are looking to optimize your App’s performance.
You’re looking for better and innovative ways to market your App.

At Andromo, we’re committed to giving you valuable information.
This will enable you to get the best out of your App. It’s one thing to build an app. It is a different thing to create a successful one. By definition, app analytics is a data system. It collects information on user engagement, active devices. It also collects data on retention.

These mobile app analytics tools enable you to do the following:
Evaluate the effects of app changes or updates on user experience.
With this type of data, you’re able to gather the information that will promote user retention time on your App. You also get to identify demographics that are interacting more with your App. All these provide actionable data for marketing and ultimately drives ROI.

Admob

You cannot measure what you don’t monitor. Additionally, whatever is not observed cannot grow. The same principle applies to your mobile applications.
This article is for you if:

1. You’re an app developer. And you’re looking to scale your App installs on Google Play faster and smarter.

2.You already have one or more App (s) on the play store. But you are looking to optimize your App’s performance.

At Andromo, we’re committed to giving you valuable information.
This will enable you to get the best out of your App. It’s one thing to build an app. It is a different thing to create a successful one. By definition, app analytics is a data system. It collects information on user engagement, active devices. It also collects data on retention.

These mobile app analytics tools enable you to do the following:

Evaluate the effects of app changes or updates on user experience.
With this type of data, you’re able to gather the information that will promote user retention time on your App. You also get to identify demographics that are interacting more with your App. All these provide actionable data for marketing and ultimately drives ROI.

If you’re into app monetization through in-app ads, then you’re probably familiar with Admob. Admob offers robust reporting and measurement features. It allows you to make better, smarter, and informed decisions. These will enable you to improve customer experience and, ultimately, mobile app earnings. Admob brings data in the types of traffic networks that are bringing in the most revenue. So you can get a better idea of where to focus your marketing and content efforts.

Additionally, if you use paid ads to market your mobile apps, Admob enables you to get insights on where you’re getting the most of your click-through-rates (CTR). Also, which of your ad creatives are driving the most engagement. Admob is also free to use. So if you’re starting, you can use this tool and enjoy its benefits.

Adobe analytics

Adobe has a reputation for releasing high-quality products with the easy-to-use and professional interface. Suppose you’re looking for one of the best in-app analytics tools out there that provides the best industry analytics and visualizations on user engagement. In that case, Adobe Analytics is for you. What makes Adobe analytics incredibly unique is its predictive analytics feature. Its ability to keep track of all your customer engagement on every part of your application makes it robust.

The product features tools for customer acquisition tracking, campaign acquisition tracking through sequential multi-touch, and re-engagement attribution analysis and reporting. Additionally, the product features a flow analysis that enables you to see where visitors left or continued through a predefined sequence of pages. This is incredibly helpful if you want to track how visitors are interacting with your app updates.

Amplitude

Amplitude offers a range of features designed to help you track user behavior with your App over time. Hence this product is for you if you want a visual detail of the complete user journey with your digital products, including mobile applications. This product aims to increase user lifetime value, engagement, and retention through advanced analytical reporting.

The product also aims to enable you to understand real-life experiences with your App, why, and how to improve your app features in terms of updates. Additionally, the tool easily integrates with your existing technology stacks and existing workflows. It also gives recommendations and insights for improvement.

Amplitude also gives you insights into your best performing campaigns to keep track of your KPI and measure the impact of new product releases and campaigns. Last but not least, this product has one of the best customer support systems out there.

Amplitude

If you want to detect hidden performance analytics across your advertising and monetization campaigns in your App, then Appannie is for you. This tool gives you access to intuitive dashboards, advanced normalization tools, and data from over 400+ partner connections — all in one place. With Appannie, you can easily track your App’s most critical data and access your advertising efforts’ effectiveness and reach. Additionally, Appannie is a tool driven by artificial intelligence, so you enjoy the benefits of predictive analytics on your App’s performance so you can make data-backed decisions. If you want to fuel your customer experience and drive better ROI, then try Appannie today.

Appsumer

This tool gives you real-time analytics data on user acquisition and marketing data. Additionally, the tool’s in-built machine learning algorithm enables you to gather predictive analytics data that offers recommendations to improve your advertising campaigns and ultimately drive your marketing ROI forward. Appsumer focuses on growing your app downloads smarter and faster without you having to fight with data. This tool gives you immediate access to performance data and allows you to focus more on campaign management for better results.

Apptentive

If you’re looking to get first-hand data on your App, then Apptentive is a good option. Its ability to ask your app users directly about their experience makes it unique. This direct access to human feedback makes it particularly useful for measuring engagement and insight into necessary updates and essential features for your App. Additionally, this tool allows you to take immediate action to win back customers and activate fans at scale.
If you want the all-in-one voice of customer solution, then Apptentive is your tool.

Translate »